Linda Pizzitola15 hours ago2 minFocal Point - the power of oneOne singular idea, clearly focused and well expressed, holds great power. What’s the one powerful idea you want to communicate? What’s the one deep emotion y...
Linda PizzitolaMar 266 minTen Ways to Feel Better NowI'm writing to share with you a set of tools that may be particularly relevant at this time of loss and uncertainty, although it may seem to be coming out of...
Linda PizzitolaMar 2214 min28 Ways to Find the Stillness You Need to ThriveA guest post from Ryan Holiday
Linda PizzitolaMar 222 minReading: Screen vs. PaperReading from paper has a small, statistically significant benefit on reading performance over reading on screen. Here's why.
Linda PizzitolaMar 2216 min20 Design Rules You Should Never Break Solid design principles for raising the bar on graphic communications
Linda PizzitolaMar 221 minFun & Branding with Venn DiagramsYou may have seen this fun Venn diagram on Facebook, showing the common ground between Bank Robbers, DJs and Preachers. We take it further.
Linda PizzitolaMar 221 minWhat Is Graphic Design? Part 1by Jessica Helfand American Institute of Graphic Arts Honolulu Chapter Graphic design is the most ubiquitous of all the arts. It responds to needs at once pe...
Linda PizzitolaMar 223 minGrab Attention with Your MessageTo break through the clutter and noise, and get your audience's attention, make your message Personal, Unexpected, Visual, and Visceral.
Linda PizzitolaMar 222 minIt’s the JourneyIn his book, HAPPIER, Tal Ben-Shahar, PhD, explores the premise that both meaning and pleasure are required for us humans to be happy.
Linda PizzitolaMar 222 minHow We RememberSusan M. Weinschenk, Ph.D., says we have to use information to make it memorable. She offers up two practical ways to do that. [...]
Linda PizzitolaMar 222 minProximity: Why It MattersArtful grouping of design elements creates a cohesive whole. We see a family of related objects, a visual ‘unit’ that we can batch process.
Linda PizzitolaMar 224 minVisual Thinking: Coming Full Circle"After the invention of the Phoenician alphabet, words and pictures went their separate ways." -Robert Horn on visual thinking.
Linda PizzitolaMar 223 minWhy Ask Why?Why ask why? Because it could be the single best way to inspire anybody to do anything. Excerpts from John Forde. copywritersroundtable.com
Linda PizzitolaMar 223 minFour Kinds of CreativeIn “The Cognitive Neuroscience of Creativity,” author and neuroscientist Arne Dietrich, Ph.D. outlines four ways to be creative,
Linda PizzitolaMar 221 minWhat is Graphic Design? Part 2“What is Graphic Design?” John Wade, the brilliant designer and teacher behind Before & After magazine, put that question to his readers.
